American Research Journal of Computer Science and Information Technology        cover
Open Access

American Research Journal of Computer Science and Information Technology

ISSN (Online): 2572-2921

DOI: 10.46568/arjcsit

Research Article Vol. 7, Issue 1 2024 Open Access

Approaches for Adopting AI-Powered Business Intelligence in the Organization to Ensure Consistent Decision-Making

Inna Logunova

Abstract
Integrating Artificial Intelligence (AI) into Business Intelligence (BI) is fundamentally transforming how organizations process data and make decisions. This article analyzes current trends in AI applications within BI, focusing on key innovations such as augmented analytics, generative AI assistants, automated machine learning models, and neural networks. These advancements enable non-technical users to extract insights independently, enhance data preparation, and facilitate informed decision-making, thereby democratizing access to data analytics. Despite these benefits, the adoption of AI-driven BI introduces significant challenges. These include accountability for AI-assisted decisions, ethical governance to prevent biases in AI models, cost implications associated with implementing large language models, and data security and privacy concerns. The article discusses the crucial role of Explainable AI (XAI) in providing transparency and building user trust. It also outlines strategies for mitigating biases, conducting cost benefit analyses, and establishing robust data governance policies. By addressing both the opportunities and the challenges, the article proposes comprehensive approaches for integrating AI-oriented solutions into organizational processes. This ensures consistent, ethical, and effective decision-making, aligning technological advancements with business objectives.